Blog > Do Children Prefer Printed Books?
December 14, 2016
With both ebooks and printed books available to buy online and in stores, making the choice between the two can be tough. There are pros and cons associated with each; ebooks enable us to keep all our books together in one safe place, while printed books have the advantage of on-the-go convenience. As a business specialising in personalised children's books, we were interested to find out which type of book children would prefer to read and, to help answer our question, we stumbled across a particular study that resulted in a clear winner. To find out more, continue reading.
The study itself was conducted by UK reading charity, BookTrust, in association with the Open University to investigate whether children preferred to read ebooks or physical books for pleasure and educational purposes. To find results, researchers conducted a survey, of which 1,511 parents completed, to look into parental reports and understand the reading habits of children aged 0 to 8-years-old.
As a result, the survey revealed that 76% of parents found their children preferred physical books when reading for pleasure, with a further 69% of parents stating the same for educational reading purposes. In contrast, just 30% of parents said their child preferred using an ebook for pleasurable reading, and 34% for educational reading. When asked, parents revealed that children preferred having a physical book as they enjoyed turning the book?s pages, liked the fact they actually owned their book, and took pleasure in choosing their own books from the library.
Interestingly, the study also found that even in highly digitised households, a physical book was still the preferred option for children. Although 92% of parents and 73% of children were comfortable with technology use, only a small percentage of children were found to use an ereader on a daily basis, with 57% never having used one before, despite there being one in their home.
One thing regularly associated with ebooks is the risk of having increased screen time, something parents would steer away from for their children. This was the case with the study as most parents were found to have concerns over their children using ebooks due to increased screen time, exposure to inappropriate content, and too much advertising, which could result in a loss of interest in printed books and a decreased attention span.
Taking a look at the study, physical books came out to be the clear winner. At Watadventure, we understand how precious a physical book can be, which is where the inspiration behind our personalised children?s books stemmed from. The important message that we must take from this newly found research is that even the most reluctant of readers are probably reading more now than ever, which is a positive indeed.